Great listing agents do a lot more than simply place a sign in a yard, put information into the Multiple Listing Service and hold a few open houses.  They develop a plan of action.  A thorough marketing plan, individually designed for each particular property, is the foundation to this process.

In addition to a well prepared marketing plan, a top notch listing agent will offer suggestions on what can be done to receive the highest sale price in a timely fashion.  They know how to market their listings to other agents in the region who work with buyers who are a good match for the seller's property.  A true listing agent also has the ability to be a strong negotiator in the seller's best interest.

At PROFILE Referral Systems, we select only the most qualified marketing specialists.  We make sure each agent is specificially suited to the candidate's situation by:

• Personally searching and interviewing industry leaders regardless of company or franchise affiliation
• Recommending at least two Marketing Specialists for a Comparative Market Analysis and Listing Presentation
• Updating all parties involved to ensure the listing process progresses smoothly
• Monitoring the listing activity and verifying that the agent is providing continuous communication to the seller regarding Marketing Plan activities
• Acting as a liason between the agent and homeowner